Beyond home search

10 Steps for a Powerful Real Estate Agent Bio

Written by Valerie LaPorta | Mar 1, 2023 9:20:50 PM

With over 1.4 million registered real estate agents in the US, it’s hard to get noticed by clients. If you’re looking to create a show-stopping real estate agent bio that separates you from the pack, you’ve come to the right place! In this post, we’ll outline 10 steps to creating a killer real estate agent bio plus share examples from top agents!

 

How to create a powerful real estate agent bio?
1. Add a Profile Picture
2. Create an Elevator Pitch
3. Include Contact Info
4. Personalize It With Fun Facts
5. Add Links
6. Share a Video
7. Share Google Reviews
8. Sync Your Listings Map
9. Include Performance Stats
10. Connect Your Socials


1. Add a Profile Picture

Your profile picture is often the first thing potential clients will see when they come across your profile. Make sure it's a professional headshot that shows your friendly and approachable side.

2. Create an Elevator Pitch

Create a concise and compelling description as a real estate agent explaining why someone should work with you. Keep it short and sweet, use this as your hook to grab the client's attention. Below is a great example of providing an impactful message in only 3 sentences. 

3. Include Contact Info

This may be obvious but it's important to make it easy for potential clients to get in touch with. Including your phone number(s), and email address in your real estate agent bio that is easily accessible.

4. Personalize It With Fun Facts

Your real estate agent bio should give potential clients a sense of who you are as a person, not just as a real estate agent. Share some fun facts about yourself to help clients connect with you on a personal level.

5. Add Links

If you have a website or blog, make sure to include links to these on your real estate agent bio. This will help potential clients learn more about you and your services.

6. Share a Video

Video content is becoming increasingly popular, and it's a great way to showcase your personality and expertise as a real estate agent. Share a personal video you record or post an episode of your latest podcast!

7. Share Google Reviews

Positive reviews on Google can help build trust and credibility with potential clients. Make sure to include a link to your Google reviews on your realtor bio.

8. Sync Your Listings Map

Consider syncing your listings map to show active and sold listings. Share upcoming open houses and allow leads to quickly view your active listings.

9. Include Performance Stats

Including buyer & seller stats from the previous 24 months is a great way to showcase your success as a real estate agent. This information can help build trust and confidence with new leads.

10. Connect Your Socials

Finally, make sure to include links to your social media profiles. Grow your network by connecting with leads on multiple platforms. Even if they’re not ready to buy/sell right now, leads can stay connected with you so once they’re ready you’re still top of mind.

 

 

Creating a compelling real estate agent bio is easier than you think with Zenlink. By following these 10 steps you’ll be well on your way to creating a show-stopping real estate agent bio that makes you stand out from the competition and attract new leads! Claim your Zenlink profile and get your real estate agent bio started in less than 15 minutes!